Friday, September 12, 2008

Jose Gonzalez covers "Heartbeat" in a Sony Bravia Commercial

This is an oldy but goody, not only is this commercial for the Sony Bravia television visually magnificent, both irie and sober, but the song backing it is equally as breathtaking: Jose Gonzalez doing a gorgeous cover of top notch song "Heartbeats" by fellow Swedish musician buddies, The Knife. The video was made by shooting over 250,000 brightly-colored rubber balls (real, not computer-generated) from a cannon down a San Francisco street and then slowing it all down. Perfect mix of visual and sonic bliss.



The advertisement was made by Danish photographer Nicolai Fuglsig.

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